Coolest PC Concept- PhilcoPC

This has just got to be the coolest of PC concept designs ever! I would love to have one. Even the orange color (which Apple discontimnued in their iMac series) is awesome.  The PC concept was inspired by the 1954 design classic Philco Predicta, and an antique typewriter. Check this press release and video from ShultzWORKS designstudio.

FOR IMMEDIATE RELEASE : December 2009

SchultzeWORKS designstudio (www.schultzeworks.com) of Pasadena, CA is proud to announce its top three placement in a recent design competition with their “radical reinvention of the personal computer,” titled ‘Philco PC.’ The competition was sponsored by V-Ray, makers of 3D rendering technology for the Rhino modeling software used to create the project.

predicta 04The design of the “Philco PC” was inspired by the 1954 design classic Philco Predicta, as well as an eclectic mixture of modern minimalism, the steampunk movement, and antiques. As lead designer Dave Schultze explains, “The result is a design aesthetic that blends multiple elements of the familiar, but with some surprisingly fresh styling that just so happens to house a state-of-the-art Windows 7 PC.”

The SchultzeWORKS designstudio has created a wide variety of consumer electronics and housewares for clients such as Microsoft, LG, and Target, but the Philco PC design received more attention than usual. “The design was a total labor of love,” says Mr. Schultze, “but I felt so strongly that, with few exceptions, most computers are engineered eyesores. So it was very cool to receive so much positive feedback.” This interest encouraged additional development and resulted in a one-minute 3D animation. This video is now being used for presentation to PC makers for manufacturing consideration, and can be seen online at www.vimeo.com/7951005

BIO | BACKGROUND :

SchultzeWORKS designstudio was founded by Dave Schultze in 1997. Since then, the firm has designed goods in the categories of consumer electronics, housewares, high-tech toys, furniture, and lighting. Schultze has a degree in Architecture, an Architect’s License, and a Masters of Industrial Design from the prestigious ArtCenter College of Art + Design in Pasadena, CA. Dave maintains a commitment to education by teaching a weekly class in 3D Visualization at OTIS College of Art + Design in Los Angeles, CA.

PRESS CONTACT :

Dave Schultze, Owner, SchultzeWORKS designstudio

626-440-1934 | dave@schultzeworks.com

107 S. Fair Oaks Ave. Suite 308 Pasadena, CA 91105 USA

Link to press release : www.schultzeworks.com/philcopc

Philco PC from Dave Schultze on Vimeo.

via SchultzeWORKS |  PhilcoPC.